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e uk’s lead data scientist Jonny Beber comments: ‘While there are some similarities, we do also see some marked differences between the sexes based on what interests they find “attractive”.One explanation for some of differences we see in what each gender is really attracted to can be linked back to evolutionary psychology.’ ‘For women, men find it most attractive (where we see an increase in communication requests) when a woman describes herself as having an interest in health and exercise, food, family, and dancing. According to evolutionary psychology, men are looking for women who will be a healthy and attractive partner to pass along their genetics with to create the best possible offspring.These include physical energy and artistic passion, alongside attributes such as shared values, character and social skills – helping us find you a truly compatible partner.’  According to research conducted by Atomik in March 2014, men rated football (12 per cent) swimming (11 per cent) and military boot camps (10 per cent) the most attractive forms of female exercise.
For women, exercise is the most desirable pastime, followed by photography, travel, art and dance.Interestingly, the same rule doesn’t apply for women – with social activity appearing as the seventh most attractive interest in the eyes of men.The mention of hobbies more generally was also shown to impact interactions between singles online.Women who list ‘making a difference’ were also shown to receive 15 per cent less communications from men online.From a female perspective, men who describe going out with friends as a favourite way to spend their free time receive a 14 per cent decrease in communications from women.
Online dating can take you out of your comfort zone (in a good way, of course), you’ll learn a TRUCKLOAD about yourself and others, and you’ll find that practice truly does make perfect when it comes to dating.